Category: Search Engine Optimization

In the process of building a home, each element plays a critical role, and in SEO, the same is true. While the foundation (technical SEO) supports everything structurally and the walls (on-page SEO) create a functional, attractive space, the roof—your off-page SEO—protects and enhances the value of the entire house. Off-page SEO encompasses everything that… Read more

The Cosmetic Interior of your digital house If you’ve been following along with my Building Your Digital House: A Comprehensive Introduction to SEO blogs, then you’ll understand the name of this post. On-page SEO is like constructing the walls, windows, and interiors of your home. It involves optimizing individual webpages to rank higher and earn… Read more

Building Your Digital House from the ground up I like to think of your website’s SEO like building a home. You cannot properly build a house without completing the previous steps otherwise your house won’t stand for long… similar to SEO. Obviously there’s much more that goes into building a house than just that. You… Read more

The Foundation: Technical SEO Technical SEO is the bedrock of a well-optimized website and is oftentimes the most overlooked. Just as a house requires a solid foundation to stand tall and strong, your website needs a solid technical structure to ensure (at the very least) that search engines need to be able to easily discover,… Read more