Keyword Strategy in 2025: How to Stay Ahead of the Curve

Search behavior is evolving—are you keeping up? The way businesses approach keyword strategy is evolving rapidly in 2025. With almost 70% of clicks going to the top five organic search results, ranking high isn’t just important—it’s essential. But securing those top spots requires more than just targeting broad, high-traffic keywords. Search behavior is changing, and […]
Building Your Foundation: Technical SEO

Building Your Foundation: Technical SEO Just as a house requires a solid foundation to stand tall and strong, your website needs a solid technical structure to ensure it can be found by search engines Technical SEO is the bedrock of a well-optimized website and is oftentimes the most overlooked. Just as a house requires a […]
Building Your Digital House: A Comprehensive Introduction to SEO

Building Your Digital House A Comprehensive Introduction to SEO I like to think of your website’s SEO like building a home. You cannot properly build a house without completing the previous step – similar to SEO. When building a home, I look at three areas You need your house foundation (technical SEO) first, then all […]